SSL Certificate: do you need it and which one to choose?

Choosing the right SSL Certificate.

You will start considering purchase of SSL Certificate for your website once you start collecting user’s sensitive data. It doesn’t have to be specifically credit card information but any information that your visitors consider private, like home address or phone number. You will need a separate dedicated IP address to setup your SSL certificate, so if you are using shared hosting, make sure that your service provider will be able to provide you one. There can be additional charges associated with setting up a dedicated IP for you. So make sure that you’ve taken all the costs into account.

There are several providers of SSL  certificates and technically they do not differ one from another but it is rather the brand and brand recognition by visitors/customers. So it is up to you to decide whether you want to pay more for a brand recognised certificate or to opt for a less recognised one.

What you need to consider is to what extent you want your website to be verified.

There are 3 types of validation:

  • Domain validation
  • Organization Validation
  • Extended validation

Domain validation

Certificate Authority (CA) validates that the domain is registered and someone with admin rights is aware of and approves the certificate request.

Organization Validation

Certificate Authority (CA) validates domain ownership, plus organization information is included in the certificate (name, city, state, country).

Extended Validation

Certificate Authority (CA) validates domain ownership and organization information, plus legal existence of the organization and that the organization is aware of and approves the request.

 

Cheaper certificates verify your ownership of the domain only, while the more expensive certificates will verify the existence of your business and your actual office address.

SSL Certificates with EV (Extended Validation)

The most expensive certificates provide you with EV. EV stands for Extended Validation. These are the most popular certificates nowadays because instead of just showing a lock sign on the address bar of the browser they turn the address bar green  thus immediately bringing your customers attention to the security of the established connection (and your website).

Give your customers the confidence to make their purchases online with EV SSL Certificates. Extended Validation triggers the display of the green address bar in high-security browsers.

Customers Gain Confidence with the Green Address Bar

Extended Validation SSL gives Web site visitors an easy and reliable way to establish trust online. Only SSL Certificates with Extended Validation (EV) will trigger high security Web browsers to display a green address bar with the name of the organization that owns the SSL Certificate and the name of the Certificate Authority that issued it. The green bar shows site visitors that the transaction is encrypted and the organization has been authenticated according to the most rigorous industry standard. For better online performance and added customer confidence, choose Secure Site with EV SSL Certificates. (SSL Security and Extended Validation.)

 

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